Marketing
Ever heard any of these? * "Yes, we run a quarterly customer satisfaction (CSAT) and NPS survey, but I feel like we don't really take any action based on it." * "Win/loss reporting, well yes, we do it, but I don't think it'
Management
SaaStock recently released an interview with me on their podcast, The SaaS Revolution Show. The interview, conducted by SaaStock founder and CEO Alex Theuma, was notionally about the Balderton Founder's Guide to B2B Sales that I published late last year. While we ended up discussing that, we also
Metrics
I recently did a consulting project where I worked with an experienced executive to provide a crash course in SaaS metrics. In order to perform that assignment, I decided not to make an entire course, but simply the syllabus for one, as a way to guide our conversations. While I
Marketing
Just a quick post to share the slides from the webinar we ran today on the Balderton Founder's Guide to B2B Sales. Thanks to all those who attended and who particpated in the Q&A. I've embedded them below. Here are the slides on Google
Management
Quick: which company do you like better? Yes, assume they’re similar size, growing at similar rates, and both at scale. Pick A or B. Thelonious can't help because there’s no third option. C’mon. You know you want to pick A. * Company A has a leaner
Predictions
Complete version, see note [1] for details. Yikes, I'm a few weeks later than usual and now slipping into February, so let’s jump right into our ninth annual predictions post before it's too late to publish. A quick reminder that I do these for fun
GTM
Just a quick post to share the video of the SaaStock 2022 presentation that I delivered in Dublin last October. The title of the session is Driving Go-To-Market Efficiency in the Coming 24 Months. In a relatively short, 20-minute format, I cover: * How and why the go-
HR
Just a quick post to highlight my recent appearance on the AI and the Future of Work podcast hosted by my friend Dan Turchin. I joined Dan to discuss my work-in-process 2023 predictions post (which I really need to get finished in the next week). We start out
Management
Here are the slides from the Balderton Capital webinar I did today with Michael Lavner, entitled How to Emerge Stronger from the Downturn than You Went In. We discuss: * The importance of how founders/CEOs frame challenges to the organization. * What we mean by "stronger." * Focus, how to
Management
I'm writing this post to promote an upcoming webinar entitled How To Emerge From The Downturn Stronger Than You Went In. The webinar will be held on Tuesday, January 24th and is hosted by Balderton Capital, where I work as an EIR. The webinar will start at 3:
Marketing
If you live in the country and see someone out walking a smaller dog, once in a while it will be dressed like this: That's called a coyote vest and it's pet body armor designed to prevent Bruiser from being taken by a coyote and/or
Boards
I’ve been CEO of two startups and on the board of about ten. That means I’ve presented a lot of operating plans to boards. It also means I've had a lot of operating plans presented to me. Frankly, most of the time, I don’t love