Metrics
Slides from my Radia Accelerator Presentation: SaaS Metrics 101
Slides from Dave Kellogg's Radia Accelerator SaaS Metrics 101 presentation.
Marketing
My Appearance on the Exit 5 Podcast: Traits of a High-Performing CMO
Just a quick post to highlight a recent podcast appearance I did on the Exit Five podcast, which is produced by the Exit Five community for B2B marketers, led by veteran marketer Dave Gerhardt. In the episode we touch on the following topics: * My background and career path and my
Metrics
Register for Balderton SaaS Metrics That Matter Webinar on June 28, 2023
Just a quick post to invite you to register for a Balderton-hosted, public webinar on June 28th where Michael Lavner and I will discuss the SaaS Metrics That Matter in 2023. This webinar will based on the slides that we used last week in London at a Balderton portfolio
Metrics
Slides from the Balderton Version of Metrics That Matter in 2023
With the able help of Michael Lavner, we did a special, live presentation and discussion of my KiwiSaaS talk, Metrics That Matter in 2023, for Balderton portfolio executives. These slides are largely the same as the KiwiSaaS ones, with the notable exception that European companies may find some of the
Marketing
Appearance on The SaaS Growth Hub Podcast on Founder Sales Knowledge and Sales & Marketing Alignment
This is a post to highlight a recent podcast appearance I made on The Growth Hub podcast with Seija Lappalainen and Reeta Westman, who are both based out of Finland, and with whom I had a lot of fun talking. So much fun, in fact, that we ran long and
SaaS
Slides and Video From SaaStr Workshop Wednesdays: The 7 Things Founders Should Know About Sales.
This is a quick post to share the slides today's SaaStr workshop where we discussed the seven things founders should know about sales. This material comes from the Balderton Founder's Guide to B2B Sales that I wrote and we published last fall. I've embedded
SaaS
The Seven Things Founders Need to Know About Sales: SaaStr Workshop Wednesdays, 5/3 at 10am Pacific
Just a quick post to let you know that I'll be presenting at SaaStr's Workshop Wednesdays this week, on 5/3/23 at 10am Pacific. Our topic will be The Seven Things Founders Need to Know About Sales, which non-coincidentally happens to be the first
SaaS
Don't Hide Behind Ending ARR
I'm writing to propose that we limit discussion of my top, pet-peeve SaaS metric: ending ARR. Wait, but aren't you the guy who said that if you only knew two things about a SaaS company and needed to value it, one would be ending ARR
Metrics
Metrics That Matter in 2023: My KiwiSaaS Presentation Slides
Just a quick post to share the slides from the presentation I gave today at the KiwiSaaS conference to discuss the SaaS metrics that matter in 2023 and 2024. The presentation has three sections: First, an introduction which quickly reviews the ways the startup world has changed in the past
Management
Appearance on the SaaS Revolution Podcast
SaaStock recently released an interview with me on their podcast, The SaaS Revolution Show. The interview, conducted by SaaStock founder and CEO Alex Theuma, was notionally about the Balderton Founder's Guide to B2B Sales that I published late last year. While we ended up discussing that, we also
Metrics
My SaaS Metrics Syllabus
I recently did a consulting project where I worked with an experienced executive to provide a crash course in SaaS metrics. In order to perform that assignment, I decided not to make an entire course, but simply the syllabus for one, as a way to guide our conversations. While I
Marketing
Slides from the Balderton Founder's Guide to B2B Sales Webinar
Just a quick post to share the slides from the webinar we ran today on the Balderton Founder's Guide to B2B Sales. Thanks to all those who attended and who particpated in the Q&A. I've embedded them below. Here are the slides on Google