Death to Death By PowerPoint
Here's a great presentation on this topic that I picked up courtesy of The Content Wrangler.
[slideshare id=85551&doc=death-by-powerpoint4344]
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The Board Deck Is the Living Board Meeting Agenda
Saying you want a strategic discussion and walking into a board meeting with a 45-slide operations review deck is like saying you want to eat healthy and driving to a Baskin Robbins. The intention and the action are in direct contradiction. And — hint — the action wins every time. If you
The Brute-Force Era of AI (and What Comes After)
I think we are in the brute-force era of AI. By that I mean that progress is coming less from fundamentally new ideas and more from applying massive amounts of data and compute to existing architectures. Larger pretraining corpora, longer context windows, more GPUs — more of everything. And to be
The Re-emergence of Product Line Marketing
A few years ago I wrote a post called The Decomposition of Marketing. The argument was that startup CEOs were increasingly breaking marketing apart — moving product marketing under product and moving demandgen under sales — in order to get strong leadership in both product marketing and demandgen without having to find
Audio From My Exit Five CMO Leadership Retreat Presentation
Just a quick post to highlight that Exit Five has published the audio from my presentation at their recent leadership retreat. The presentation was entitled How To Be the CMO Everyone Wants To Work With, and the audio is about an hour long. Exit Five founder Dave Gerhardt published it