Google and Autonomy Spat, Round II

Autonomy and Google are at it again. Per this InformationWeek story:

Google

I've not yet had time to dig into the detail of this, so I'm sharing it more as a news item for now and will -- if it proves interesting -- come back with analysis later.

Google's rebuttal is here on the Google Enterprise blog.

My free PR advice for Google is to avoid a spat and simply create a low-key white paper that responds to any claims they believe are incorrect. In my experience, in PR wars the big guy never wins. Sometimes the little guy wins. Sometimes both companies lose. So when you're the leader the best strategy is not to fight. Much as you want to.

Audio From My Exit Five CMO Leadership Retreat Presentation

Just a quick post to highlight that Exit Five has published the audio from my presentation at their recent leadership retreat. The presentation was entitled How To Be the CMO Everyone Wants To Work With, and the audio is about an hour long. Exit Five founder Dave Gerhardt published it

On the Socially Acceptable Use of AI in Business

There's a question I've been mulling for a while now, and I think it's time to write it down: when is it okay to use generative AI in a given business context, and when does it cross a line? I'll focus on

The Odd Little Book All Founders Should Read On Selling Their Company

I recently read The Magic Box Paradigm by Ezra Roizen. It's self-published, was first released in 2016 [1] , and you won't find it on most startup reading lists. The writing is uneven and inconsistent. The metaphors are weird. There are too many TLAs (three-letter acronyms). Nevertheless,

Be the CMO Everyone Wants to Work With

I'm a big fan of Dave Gerhardt and the Exit Five marketing community he has built. While I have always liked the idea of peer-networking communities, I think they change from vitamin to painkiller in times of rapid change. Why? Because the playbooks haven't been written

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Audio From My Exit Five CMO Leadership Retreat Presentation

On the Socially Acceptable Use of AI in Business

The Odd Little Book All Founders Should Read On Selling Their Company

Be the CMO Everyone Wants to Work With