Check this out. It's the top 200 sites on the web, visualized as a subway map, where the lines are trends and the stations show supplemental information, such as the momentum of the site.
It's very creative and quite interesting; it's produced by a Japanese firm called Information Architects. Go here for IA's blog post on this. Go here for my favorite version, the interactive clickable one.
Just a quick post to highlight that Exit Five has published the audio from my presentation at their recent leadership retreat. The presentation was entitled How To Be the CMO Everyone Wants To Work With, and the audio is about an hour long. Exit Five founder Dave Gerhardt published it
There's a question I've been mulling for a while now, and I think it's time to write it down: when is it okay to use generative AI in a given business context, and when does it cross a line? I'll focus on
I recently read The Magic Box Paradigm by Ezra Roizen. It's self-published, was first released in 2016 [1] , and you won't find it on most startup reading lists. The writing is uneven and inconsistent. The metaphors are weird. There are too many TLAs (three-letter acronyms). Nevertheless,
I'm a big fan of Dave Gerhardt and the Exit Five marketing community he has built. While I have always liked the idea of peer-networking communities, I think they change from vitamin to painkiller in times of rapid change. Why? Because the playbooks haven't been written