Check out Google Flu Trends, a site at Google.org, which uses Google flu-related searches as a predictor of flu activity, giving them what they estimate as a two-week advantage over the CDC's US Influenza Sentinel Provider Surveillance Network.
The basic explanation of how it works is here. A scientific article on the project, which is to be published by the leading journal (and Mark Logic customer) Nature, is here.
Salespeople run on emotion. Bruising renewal conversations can erode the conviction they need to win new business. A delicate reason to separate land from expand and renew—and why confronting the brutal facts doesn’t require everyone to take the same daily beating.
Could your salespeople pass an industry cocktail party test? Could your marketing copy? Inspired by the dogs in Terminator, I built an AI skill to flag writing that sounds like it came from an industry outsider.
Deny enough false rumors and you’ll eventually turn “no comment” into confirmation. Why companies need a consistent policy for responding to rumors—and why the time to adopt it is before you need it.
Most segment-strategy discussions involve seas of numbers scattered across slides, spreadsheets, and dashboards. Here’s a simple chart that puts the relevant data in one place so you can spend less time reconciling numbers and more time deciding where to invest, what to fix, and when to get out.